Marketing and communications
One in two UK charities ditch X as platform trust erodes
The 2025 Charity Digital Skills Report finds a dramatic drop in X usage, with many charities yet to rebuild their strategies elsewhere.
Marketing and communications
Marketing and communications
Inside the fight for influence: how visual campaigns are changing the game
Simone van Beek on the far-right surge, the power of visuals, and why nonprofits must rethink their playbook.
Marketing and communications
How campaigners are leading the fight for ocean health
As World Oceans Day approaches on 8 June 2025, nonprofits around the world are working on initiatives that bring communities together and inspire change.
Guides
Soft opt-in rules are changing: what it means for UK charities
The government is extending the soft opt-in exemption to UK charities, making it easier to send marketing emails and texts to existing supporters. Here’s what’s changing, when it takes effect, and how to prepare.